With our universal banking model, our pan-African scope, the complementarity of our businesses and our solid expertise, we are a leading player in the Moroccan and African financial sector.
For over a century, we’ve been able to adapt by diversifying our business lines, renewing our offers and revising our structures to fulfil our aim of becoming the leading customer service bank.
At Attijariwafa bank, we currently support 10 million retail, professional, corporate and institutional clients, with 20 125 employees in 25 countries throughout Africa, Europe and the Middle East.
Our strategic pillars
As a leader in digital banking and customer service, Attijariwafa bank continually adapts to support its clients goals. We offer our customers innovative solutions and the ability to interact with the bank wherever they are and at any time. As such, we work daily to offer a banking experience that combines the best of human action and digital innovation.
At Attijariwafa bank, we are continually developing our innovation policy. We strive to anticipate the needs of our customers by creating smart solutions to meet their needs, offering increasing simplicity and efficiency. Today, we are constantly adapting our information systems, implementing new technologies and increasingly powerful IT infrastructures, and leveraging open innovation to bring more value to our customers, while ensuring the security of their transactions.
Contributing to economic and regional development and supporting Africa's regional integration is at the core of Attijariwafa bank's development strategy. We are continually working on the following key topics: promoting the development of a sustainable economy, serving our customers throughout Africa, and supporting African companies in their development of South-South cooperation.
We carry out several essential operations to serve society, taking into account environmental and social economic challenges. We are committed to meeting the needs of our customers by protecting the interests of all our stakeholders, and respecting the rules of our business, while managing the risks inherent to the industry. The company also actively contributes to the sustainable development of the economies in which it operates.
A citizen group
A leading banking group in Africa and Europe
Thanks to its various acquisitions, the continuous development of its activities in the field of banking and finance and the deployment of its network of branches, Attijariwafa bank is positioned today as a leader in the African and European banking landscape. Loans, leasing, insurance, transfers – beyond banking services, the diverse expertise of the bank's specialist subsidiaries enables it to support its clients at every moment of their lives, wherever they are.
Attijariwafa bank’s presence in 25 countries is a testimony to its international scope. In Africa or Europe, all of the bank's international operations benefit from the quality of its founding principles, its expertise and its knowledge of the markets in which it operates.